Sales Pipeline Development

Penetrate - Navigate - Relate - Engage - Discover - Qualify

BroadReach Partners helps you to uncover and cultivate highly targeted and well qualified sales opportunities that enter your sales pipeline.

BroadReach Partners provides the greatest value to firms whose offerings:

• Require a consultative, relationship-oriented sales process
• Are sold to executive or senior-level decision makers
• Involve complex or multiple value propositions
• Have large deal sizes, such as 6-7 figures

Operating as a seamless extension of your sales and marketing team, our highly seasoned experts:

• Navigate and penetrate prospect organizations to understand their organizational structure, identify the right individual or committees responsible, and build sponsorship in the process.
• Create relevancy by crafting a relevant message that resonates with targeted prospects, based on their specific company environment, industry trends, management changes, as well as your relevant client base, case studies, and particular offerings relevant to that executive's specific roles and responsibilities.
• Engage the prospect by building a relationship for you with targeted individuals at those companies with whom you want to do business by establishing a rapport.
• Conduct focused discovery to uncover each prospect's business drivers, strategic objectives, decision making process, and competitive landscape.
• Qualify each potential opportunity based on the criteria you specify, to determine whether it is developed enough to bring to your sales team and likely enter your sales pipeline (and, if not, we'll continue nurturing it).

Watch the video of BroadReach Managing Director Phil Arturi, as he shares a new model for sales pipeline development on Selling Power's Daily Report